Job Description

A Recruiting Savvy client is actively seeking a dynamic and multi-talented Digital Marketing Lead & Website Designer/Manager . This role is perfect for a creative, technically skilled, and strategically minded professional passionate about blending modern design, programming, and strategic digital marketing for a leading SaaS software provider.

Location: On-site in Chesapeake, VA

Digital Marketing Lead & Website Designer Key Responsibilities:

A) Website Management

• Oversee the architecture, design, programming, and deployment of a prominent SaaS website .
• Develop and maintain a visually appealing, intuitive, and responsive UI/UX design aligned with SaaS industry standards.
• Implement and manage updates, ensuring seamless performance and compatibility across various devices and browsers.
• Write and edit code in WordPress , HTML , CSS , and other relevant programming languages.
• Optimize site speed, performance, and security using best practices.
• Conduct regular site audits and promptly resolve any technical issues.

B) Creative Design

• Utilize modern design components and techniques to create engaging and professional visuals for the website.
• Collaborate with internal teams to ensure branding consistency and impactful user experiences.
• Research and implement the latest UI/UX trends to stay ahead of industry standards.

C) Digital Strategy & Demand Generation

• Develop and execute SEO strategies to improve website visibility and rankings.
• Plan and manage paid advertising campaigns across Google Ads , social media , and other platforms.
• Monitor website analytics and performance metrics, providing actionable insights for growth.
• Work with HubSpot (or similar tools) to create and manage demand generation strategies, including lead capture and nurturing workflows.

D) AI-Driven Productivity Enhancements

• Conduct ongoing research into AI models and tools to enhance productivity and improve execution efficiency.
• Integrate AI-driven solutions into digital marketing, design, and web management workflows.

Digital Marketing Lead & Website Designer Required Skills & Experience

• Minimum of 5 years of relevant experience in web design, programming, and digital marketing.
• Strong technical programming skills in WordPress , HTML , and CSS .
• Expertise in modern UI/UX paradigms , especially for SaaS software companies.
• Proven experience in SEO strategy development and paid advertising campaign execution.
• Proficiency in design tools such as Adobe Creative Suite , Figma , or similar platforms.
• Familiarity with HubSpot or similar CRM and marketing automation platforms.

Preferred Education:

• Bachelor’s degree preferred in Graphics Design, Information Technology, Computer Science, Marketing, or equivalent experience.

Additional Competencies

• Ability to manage multiple projects while maintaining high attention to detail.
• Strong problem-solving skills and a passion for innovation.
• Effective communication and collaboration skills within a cross-functional team environment.
• A self-starter mindset with the ability to research and adapt to new technologies independently.

What We Offer

• Competitive salary and benefits package.
• Opportunities for professional development and growth.
• A collaborative and supportive team environment.
• The chance to work with cutting-edge AI and digital marketing tools.

The Application Process:

• We will request a portfolio or examples of past work.

Job Tags

Similar Jobs