Assistant Director of Marketing - Content & Engagement Job at Pacifica Christian High School, Santa Monica, CA

b0dKZ3F2VVNEOU9YcUVDRmwxTmhaaEpaaGc9PQ==
  • Pacifica Christian High School
  • Santa Monica, CA

Job Description

Candidates should apply using the link below.

Job Summary

The Assistant Director of Marketing – Content & Engagement develops authentic and engaging content across digital platforms and in print materials. Additionally, they work to ensure the physical space is on brand and conveys the school message. They blend visual storytelling, writing, and community connection to highlight the people and values that define the Pacifica experience. They are a strong writer, social media strategist, and multimedia content producer with a heart for storytelling and excellence. They help tell the Pacifica story.

Reports to:

Director of Marketing

Employment Type:

Full-Time Staff, Exempt

Essential Expectations

  • Ownership and enthusiasm for the school’s mission and values.
  • Advance the strategic plan’s operations-level items at the direction of the School Head.
  • Perform duties and responsibilities as described in the job description.
  • Uphold the school’s professional standards of personal presentation, punctuality, professional courtesy, and discretion.
  • Represent the school effectively to its constituents.
  • Maintain a professional demeanor on and off campus.
  • Maintain professional credentials, as appropriate.
  • Honor the confidentiality of school, student, family, and employee information.
  • Comply with all policies and procedures.
  • Work effectively with colleagues and direct supervisor
  • Be involved in the greater life of the school community
  • Develop and maintain positive/professional relationships with students, administrators, parents and colleagues.

Key Responsibilities:

  • Lead content creation across digital channels: email, social media, video, and photography.

  • Write and edit compelling stories that communicate the mission, student life, and community impact.

  • Develop and manage a content calendar aligned with academic and advancement cycles.

  • Manage social media platforms and cultivate engagement with students, parents, alumni, and faculty.

  • Coordinate with video firm to plan, script, and produce video content.

  • Coordinate with our graphic design firm to produce marketing materials - print, clothing, facility..
  • Work closely with the internal advancement team (marketing, admissions, and development) to integrate storytelling initiatives between departments.

  • Create and deploy targeted email campaigns to support admissions, development, events, and department initiatives. Write the Pacifica Weekly, the Head of School News, and regular admissions emails.

  • Capture or curate images that align with brand standards and storytelling goals

  • Work with the marketing team to ensure brand management across all school departments.

  • Review all external communications, ensuring consistency of messaging, brand compliance, and timing of communications.

  • Work collaboratively with and get to know faculty, staff, students, parents, and leadership to uncover and elevate great stories. Become familiar with major events, classroom setting & content.

  • Provide event support across all advancement departments - marketing, admissions, and development.

  • Work collaboratively with the admissions, development and marketing department to ensure the advancement department functions as a cohesive unit.

  • Help drive admissions inquiries, applications, and enrollment for mission-fit students who can afford tuition.

Qualifications:

  • Bachelor’s degree in Communications, Journalism, Marketing, or related field

  • 3+ years of experience in content creation, social media, or digital communications

  • Exceptional writing, editing, and storytelling skills

  • Experience with Adobe Creative Suite, Canva, email marketing tools (e.g., Mailchimp or Constant Contact), and social media scheduling platforms

  • Photography and basic video production experience preferred

  • Passion for storytelling that highlights people, mission, and culture

  • Strong interpersonal and communication skills

  • Alignment with the values and mission of Pacifica Christian High School

Personal Characteristics

The Assistant Director of Marketing is a person mature in Christian faith,

who values and understands the liberal arts within a high school context, and can effectively

communicate the mission of the school to external audiences and networks. They will exhibit integrity, spiritual depth, possess management and administrative gifts, exhibit enthusiasm and high energy for the task, understand the diverse constituencies of Pacifica, communicate with warmth and understanding, work as a member of a team, and enjoy the challenge of consistently improving the school’s efforts to communicate its mission, core values, strategic plans and plan events that foster the mission and promote community.

The ideal candidate is also mature in Christian faith, with significant, sustained investment in a local church community and a life rich in devotion and/or spiritual discipline. We expect all Pacifica employees to support our community-wide project by using academics, extracurriculars, and personal relationships as a means of grace to help all involved become more fully human in the recognition and restoration of the image of God within us.

Job Tags

Full time, Local area,

Similar Jobs

Atyeti Inc

Senior Technical Recruiter Job at Atyeti Inc

 ...A Senior Technical Recruiter is a specialist who handles the entire hiring process for technical roles, including sourcing, screening, interviewing, and hiring candidates. They work closely with hiring managers and HR teams to understand requirements and match candidates... 

Upward Health

Nurse Practitioner Job at Upward Health

 ...a patient needs help. Everyone on our team from our doctors, nurses, and Care Specialists to our HR, Technology, and Business Services...  ...Upward Health! Job Title & Role Description: The Nurse Practitioner (NP) is responsible for providing high-quality, patient-... 

RedBrick Staffing

Backend Engineer Job at RedBrick Staffing

 ...Job Responsibilities : Architect & implement backend services Develop GraphQL APIs to support AI agents & real-time frontends Build secure, scalable models for production, procurement, & inventory Improve database performance & ensuring system reliability... 

Tietoevry

Senior Dotnet Developer Job at Tietoevry

 ...current and future business needs. Provide guidance and support to junior developers and offshore teams, fostering a collaborative and...  ...modern technologies ~ Strong knowledge in Azure services like DevOps, KV, APIM, App Insights. ~ Experience with Agile development... 

IsoTalent

Concrete Finisher Job at IsoTalent

 ...help ensure safe, durable, and visually appealing structures across communities. Responsibilities include: Perform site prep, repairs, and general labor for concrete and asphalt jobs Mix, pour, and finish concrete using proper techniques and tools Operate...