About the Company: MGA Entertainment is one of the largest and fastest growing privately held toy and entertainment companies in the world. Headquartered in Los Angeles, and with offices globally, the company creates innovative, proprietary, and licensed consumer products and entertainment properties, including toys, games, dolls, apparel, consumer electronics, home décor, stationery, sporting goods, movies, and television series. The MGA family includes award-winning brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Shadow High™, Bratz®, MGA’s Miniverse™, Fluffie Stuffiez™, Na! Na! Na! Surprise™, Micro Games of America™, Baby born® Surprise and Zapf Creation®. For more information, please visit us at or check us out at LinkedIn, Twitter, Instagram, and Facebook.
About the Role: The Bratz brand is seeking a results-driven and highly organized Fan Club and Loyalty Project Manager to lead the strategy, development, and management of the Bratz Fan Club. This role is central to driving revenue through new membership acquisition, increasing fan purchases of Bratz products via Bratz DTC, and fostering greater community engagement within digital forums. As the primary liaison between the fan club and the internal brand team, you will ensure the fan community has an exceptional and engaging experience, while providing key insights regularly to support brand and business objectives. This position works in close collaboration with the larger marketing, design, and web teams, including the Social Media Manager, to align initiatives and fan activity with the brand's overall vision and strategic goals.
Responsibilities:
Revenue Growth & Community Engagement
Community Sentiment & Insights Reporting
Collaboration & Project Management
Qualifications:
Preferred Skills:
Pay range and compensation package: Pay range or salary or compensation
Equal Opportunity Statement: Include a statement on commitment to diversity and inclusivity.
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